Top 10 Payment Providers for Magento 2
Ideally, your customer’s journey ends at the checkout page when they’re ready to purchase from your site. However, according to a study performed by Fresh Relevance, up to 57% of online buyers abandon their cart just one step away from getting a product.
So, what’s stopping customers from completing a buy-now-pay-later purchase? Besides other reasons, a large percentage of it is related to the payment process. 21% of surveyed customers say that the checkout process was too long or complicated for them to complete. 17% of respondents didn’t trust the payment tools with their credit card information and 6% report a lack of payment methods available.
And surprisingly, 78% of surveyed agree they’re more likely to shop with an online retailer if they see the logo of their preferred payment provider.
We all can agree that payment gateways are essential for any eCommerce store since it stands between your company’s bank account and a customer’s wallet. However, what’s even more important is to implement the best payment option that would eliminate the issues we mentioned above.
So, before looking into different payment solutions available out there, let’s establish criteria that will help you choose the best payment extension for your business.
- Capabilities – take a close look at what types of payments are accepted and compare them to your customer’s needs.
- Customer experience – ensure that the payment provider you choose offers smooth checkout.
- Security – it’s probably the most important criteria to take into consideration to secure your customers’ personal information and protect your company from possible fraud.
- Implementation – check how the buy-now-pay-later payment solution integrates with your Magento store
- Cost – consider what fees are charged
Now, keep these in mind, and let’s take a look at the most suitable payment solutions for Magento.
Magento 2 built-in payment solutions.
The great news is, there are 5 popular payment providers already present in Magento 2 by default, which makes the integration much easier and less time-consuming. Let’s take a closer look at each provider separately.
1. PayPal
PayPal is one of the most recognizable payment providers with an excellent reputation for eCommerce payments and 170+ million worldwide users.
The most significant benefit of PayPal is its simplicity. A customer can use their PayPal account or simply an email address to pay for goods in just a few clicks.
As for fraud prevention, PayPal offers advanced encryption and 24-hour monitoring. It also supports 200+ currencies and has a relatively average cost of 2.9 percent + 0.30 USD. However, PayPal charges you based on monthly sales volume, so it’s worth taking the time to read through all T&Cs.
You can easily set up PayPal right from your Magento admin panel following the instructions here.
2. Braintree
Braintree is a full-stack payment platform owned by PayPal. It’s suitable for businesses of all sizes and allows different payment methods such as Apple Pay/Google Pay, Bitcoin, Venmo, and others.
It’s optimized for both web and mobile devices and has a PayPal integration built-in. Besides, Braintree also provides secure data storage and fraud protection.
Once you install the Braintree module, you can integrate it into your Magento 2 store following this tutorial.
3. Amazon Pay
Amazon Pay is a flexible payment gateway that provides users with two services: Checkout By Amazon (CBA) and Amazon Simple Pay (ASP). It allows users to pay with their Amazon account through a widget, which means they do not need a redirect to any external site to complete the purchase.
Amazon Pay gives you the flexibility to control the entire shopping experience and connect it to your ERP or other systems.
It also provides several merchant tools, such as payment marks and buttons, logos, marketing guides, and more.
You can easily set up Amazon Pay following the steps here.
4. Klarna
Klarna is getting more and more popular, especially among younger people, due to its ‘buy-now-pay-later’ policy. To simplify the transaction experience, it presents four alternative options at the checkout:
- Checkout – designed for a smooth shopping experience that increases sales and customer loyalty.
- Pay in 30 days – lets your customers try before they buy by offering an extra 30 days to complete their payment. No fees.
- Installments – allows your customers to pay later with 4 interest-free installments.
- Financing – gives your customers the flexible option to buy now and spread the cost with monthly payments.
You can configure and customize everything directly using your Magento Admin tools as detailed here.
5. PayFlow
PayFlow is another PayPal payment solution, formerly known as Verisign. PayFlow offers two options for merchants: PayFlow Pro and PayFlow Link.
PayFlow Link offers a secure, PCI-compliant checkout template hosted by PayPal, allowing your customers to complete a purchase. You can either use an embedded template (which sits right on your website) or choose a customizable full-page template. In either way, both checkouts also include PayPal and PayPal Credit as payment options. PayFlow doesn’t have any monthly fees, but you can purchase an additional fraud protection or buyer authentication feature for some extra cost.
Note: At this time, PayFlow Link gateway is available in the United States and Canada only.
PayFlow Pro, on the other hand, is a fully customizable gateway that allows you to build your custom checkout, which is especially useful if you need it to be multilingual or change some of the PCI compliance options. However, it also means that the cost of such a solution is higher – around $25 per month.
Note: At this time, PayFlow Pro is available only in the USA, Canada, Australia, and New Zealand.
Depending on your business needs, you can go with either of the options, since both of them can be easily integrated into your Magento store.
Check out the setup instructions for PayFlow Pro here and the guide for PayFlow Link here.
6. Authorize.net
Authorize.net is a payment solution that allows customers to pay by credit card, e-check, Apple Pay, PayPal, and Visa Checkout. It also includes a free Advanced Fraud Detection Suite and CVV verification.
Authorize.Net has officially announced that it is stopping support for HMAC-MD5, an authenticated hash is currently employed in Magento. Therefore, this integration will be removed from the Magento 2.4.0 release and has already been deprecated from versions of 2.3.
It’s advised that merchants who’d like to continue using Authorized.net as a payment gateway transit to one of the extensions available in the Magento Marketplace.
If you’re not sure which extension to choose or how to deploy it in your Magento store, feel free to contact our experts, and we will be happy to find the best solution.
External payment gateways for Magento 2
Stripe
Stripe payment gateway is available in 25 countries and it accepts over 100 types of currency. It also supports such payment options as Apple Pay, Android Pay, Bitcoin, and Alipay. It also provides integration for Android and iOS for in-app payments.
Among other features, Stripe also allows easy recurring and subscription payments setup and easy rebill on customers without storing credit card information.
Although Stripe doesn’t have a default integration with Magento, it can be set up using this module.
Adyen
Adyen is a fast-growing global payment processor, with customers that include Facebook, Uber, Netflix, Mango, and other top companies. It supports 187 currencies in 200 countries, making it a great solution for a medium-to-large business with a focus on omnichannel. Like some of the other solutions on the list, Adyen also supports e-wallets like Apple Pay and Bitcoin.
You can connect Adyen to Magento using this plugin.
2Checkout
2Checkout is trusted by 50 000 merchants, which makes it another widely popular payment gateway. It supports 30+ languages, multiple currencies in 200+ countries and territories. Depending on the country, it also supports local payment methods along with the widely used Apple Pay, PayPal, and others.
The rate per transaction can vary depending on where the business is located. High-volume discounts are offered for companies that process more than 50,000 USD a month. For the United States, for example, the rate is 2.9 percent + 0.30 USD per transaction.
All the steps needed to integrate 2Checkout to Magento are listed in this guide.
WorldPay
Last but not least, WorldPay is another widely popular payment provider that accepts all major payment methods and handles over 120 different currencies. One of the benefits of Worldpay is that it is a direct processor, meaning it processes all transactions in-house.
- It provides 3D security to protect the data and issues fraud screening from lowering the risks.
- The cost varies from 0.99% and up to 3.99% + $0.20 USD per transaction.
- It can be integrated with Magento 2 using this plugin.
Conclusion
We suggest you spend some time researching your company’s needs and your customer’s preferences. Once you know what you’re looking for, it’ll be easier to choose what provider to use for your business.
And if you have any doubts or need any assistance, do not hesitate to contact us for a free advisory and our experts will gladly help you to find and implement the most suitable payment solution to your Magento store.
